Diversification of trade, protection of Canadian jobs and creating fair consumer options in the market place. Consumer Issues: Awareness of company's internal transformation and it's impact on customers, local area markets, and the retailing sector as a whole. Includes company commitment to innovation, sustainability & circular economy, diversity and inclusion. Environment/Natural Resources/Transportation: Focus on the development of the circular economy, growth of electric vehicles, and climate positive actions that can be taken by Canadian households.